The Extreme Searcher Rides Again…?

ITI has just published the 4th edition of Ran Hock’s terrific book, The Extreme Searcher’s Internet Handbook:  A Guide for the Serious Searcher.

Publication of Ran’s handbook is always a cause for celebration around here–in part because “the Extreme Searcher” is one of our favorite people, but also because the book always gives us a big boost sales-wise. All 3 earlier editions have ranked among our bestsellers and I’m sure it will be no different this time around. Needless to say, the book is excellent–a must-read for internet searchers who want to go beyond Google (or at least to make the most of Google, if they refuse to use anything else).

I thought it would be fun to look at the cover art from all 4 editions and offer complimentary copies of the new edition to the first 3 responders who can identify 2 things about the 4th edition cover art that mark a significant departure from the 3 earlier versions. 

I have 2 differences in mind, but there are no doubt others that haven’t occurred to me yet and as long as they are “legit” differences–in my sole judgment, of course!–they can win you a copy of the book. (btw, a BIG HINT to one of the differences appears somewhere on this page.)

Please note that offering more than 2 answers will disqualify you.

So, here’s a look at cover art from all the editions–2004, 2007, 2010, and 2013. Give it a shot–what 2 things are really different this time around?